Estate Agent website template
A free real estate website template with a card for each home you are selling or letting, a valuation offer for owners and your socials. Put your own listings on it, and add viewing bookings when you want buyers to pick their own time.
At the top sits your agency's name, a photo of a front door on your patch and one line on the streets you cover, with Instagram, Facebook and LinkedIn in a row underneath.
What’s on this page
Bright two-bed flat
Up to five photos with a title and a line of text. A card can show your work, an item for sale with a link to buy it, a product you recommend, or a code to copy.
Lead with the listing you most want to move. A card takes up to five photos, so put them in the order a buyer would walk round: the bay window, the kitchen, the bedrooms, the keys on the worktop. Keep the line underneath to what sells it, and add a button to the full particulars if they live on your own site or a portal.
Family house
Up to five photos with a title and a line of text. A card can show your work, an item for sale with a link to buy it, a product you recommend, or a code to copy.
Give every home its own card, so a family scrolling for three bedrooms and a garden finds this one without opening a brochure. One good outside photo is often enough here. Put the asking figure and the area in the text the way you would say it on the phone.
Studio to let
Up to five photos with a title and a line of text. A card can show your work, an item for sale with a link to buy it, a product you recommend, or a code to copy.
Lettings can sit right next to sales. Use a card like this for a flat to rent and answer what tenants check first, like the date it is free from and whether it comes furnished. When it is let, delete the card or swap in the next one.
Free valuation
Up to five photos with a title and a line of text. A card can show your work, an item for sale with a link to buy it, a product you recommend, or a code to copy.
New instructions usually start with a valuation, so keep this offer on the page all year. A wide photo of a typical street in your area and one honest line on how you value homes sets the tone. Add a form below it if you want owners to send their address straight away.
Add to it
Book a viewing
Appointments from your weekly hours, or stays by the night. Visitors pick a time and book on the page, and can pay through your own Stripe account.
Set the hours you do viewings and buyers pick a slot themselves. You can ask a question or two at booking, like which property they want to see. Connect Google Calendar and the times you are already out on a valuation are not offered.
Ask for a valuation
A form with the questions you choose, for enquiries, quotes or feedback. Every answer is saved for you in Keepp.
A valuation form asks for the address, whether the owner wants to sell or let, and a number to call back on. A lead from a Sunday evening is waiting for you when the office opens on Monday.
Ask about a property
A chat button that answers visitors' questions from what is on your page and the notes you give it.
Buyers and tenants ask whether a flat is still available, if the landlord takes pets or how far it is to the station. A chat button answers from your listings and the notes you give it. If you link a Telegram group, the questions it cannot answer come to you there with the conversation so far.
Ask about a propertyAI assistantHi! Ask if a home is still available, or about viewings.
Questions
What should a real estate agent website include?
The homes you are selling or letting, each with photos and a short description, a way to book a viewing or ask about a property, a valuation offer for owners, and how to reach the office. This template has the listings, the valuation and your socials ready to fill in.
Can buyers book a viewing?
Yes. Add a booking block with the hours you do viewings, and buyers pick a free slot on the page. If you connect Google Calendar, times you are already busy are left out.
Can I use my own domain?
Yes. You can connect a domain you already own, so your agency page opens at your own address.
How do I add a new listing?
Duplicate one of the listing cards, change the photos, the title and the line underneath, and publish. When a home sells or lets, delete its card.

