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How to Organize Affiliate Links by Product Line or Brand in Your Link in Bio

Organize affiliate links by product line or brand so followers find the exact picks from the post they just watched. Give each line its own page in your link in bio, with every affiliate link and promo code in one place.

By Vasanth Sriram

Part of the link in bio guide: What is a link in bio? The complete guide

The best way to organize affiliate links is by product line or brand: give each line its own page, and link each post to the page for the products in it. A follower who just watched your skincare video then lands on your skincare picks, with every affiliate link and promo code for that line together. On Keepp each product line is a Collection, one pill or card in your link in bio that opens its own page of affiliate cards and codes, at a link you can put in any post.

Each new post adds a few links, and old ones rarely come off. After a few months your link in bio holds dozens of affiliate links in the order you added them. A follower who taps through from a video about one moisturiser has to scan past camera bags, kitchen tools and a holiday packing list to find it.

That search is where most affiliate clicks get lost. People tap your bio link with one product in mind. When the product isn’t easy to find, they go to a search engine or a shop app instead, and the sale happens without your link.

Should you organize affiliate links by brand, product line or post?

Pick the grouping your audience already uses when they think about your content.

  • By product line suits most creators: skincare, camera gear, home office, kitchen, running kit. It matches how people remember your videos, and a line can hold several brands.
  • By brand works when you have an ongoing partnership, or a storefront-style deal with one brand, and you want all of its products and its code in one spot.
  • By routine or setup suits creators whose videos show a whole set: “my morning routine”, “my travel bag”, “my desk setup”.
  • By post sounds tidy but grows fast and dates quickly. It is usually better to link a post to the product line it belongs to.

You can mix them. A creator might keep a Collection per product line and one more for the brand she has a long-running deal with.

How to set up an affiliate page for each product line

  1. List every affiliate link you have live. Drop expired codes, ended partnerships and products that are no longer sold.
  2. Sort what is left into lines. Aim for groups a follower would recognise from your videos.
  3. Give every product a card with a real photo. Use the same photo or a frame from the post, so a follower knows it is the thing they saw.
  4. Put the code where people can see it. A promo code should sit next to the product it works on, ready to copy.
  5. Name each group plainly. “Skincare I use” or “Camera gear” beats a clever name nobody searches for.
  6. Link each post to its group. Put the group’s link in the caption, description or pinned comment of every post about those products.

For more on presenting a single pick well, see affiliate links and promo codes done right.

Link each post to the right group

The bio link stays the same for everyone, and it still matters, but a post can point somewhere more exact. A video about your camera bag can link to your Camera gear page, so the viewer sees that bag and the lenses and straps you use with it. One recommendation often leads to a second click.

When a single product is the whole point of a post, link straight to that product’s own card instead. Both links work the same way in a YouTube description, a Pinterest pin, a TikTok or Instagram caption or a post on X.

On Keepp, each product line is a Collection. On your link in bio it is one pill or card with a title, a short line about what is inside, and an image. Tap it and it opens a page of its own, at its own link, with your picks for that line laid out like the rest of your page.

Inside, you use the cards made for recommendations: an affiliate link card for each product, a promo code card where the code sits ready to copy, and showcase cards for things you love without a commission. Headers and text let you split a line into smaller groups, and a YouTube video can sit at the top so people see the review the picks came from. If you sell something of your own, like a preset pack or a guide, it can go in the same Collection with checkout on its own page, and the money goes to your own Stripe account.

Every card inside keeps its own link, so you can still share one product on its own, and the link preview shows that product’s own photo and title. Back returns the follower to the product line, where the next pick is waiting. The page menu lists each Collection as one row with its products tucked under it, so even a creator with ten product lines has a menu that fits on a phone.

The usual way to get this is a separate storefront tool for every retailer, or one long link page that grows without end. With Keepp, all of your lines live under one link in bio alongside everything else you do, so a brand looking you up sees a tidy site with a section for each product line. See link in bio folders for the wider idea.

Keep it current without rebuilding

Once your lines exist, a new post usually means adding one card to the right Collection. Retire a card when a code expires or a product is discontinued. Move a line higher on your home page while a video about it is getting views, then move it back when things settle.

If you also sell your own products, the same idea gives you a shop page in your link in bio. The step-by-step setup is in group blocks into a Collection.

Common questions

What is the best way to organize affiliate links? Group them by product line or brand, give each group its own page, and link each post to the group its products belong to.

Can I have a separate page for each brand I work with? Yes. On Keepp you can make a Collection for each brand, with its products and its promo code together on one page.

Can I still link to a single product from a post? Yes. Every affiliate card inside a Collection keeps its own link, with its own photo and title in the link preview.

Where should the promo code go? On the same card as the product, so the follower can copy it before they reach the retailer’s checkout.

Will moving my links into groups break links I already shared? No. Each card keeps its own link wherever it sits, so older posts still open the right product.

Claim your page at keepp.link and give every product line its own page.

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