Link in Bio Folders: Group Your Links Into Sub-Pages

To put folders in your link in bio, group related links under one button that opens a sub-page holding just that group. Your home page then shows a few clear buttons instead of a list of thirty, and each group gets a page of its own. On Keepp that button is a Collection, a pill or card on your page that opens its own page at its own link, which turns your link in bio into a multi-page website.

Why does a link in bio get so long?

Because it only ever grows. Every new video, product, brand deal and freebie gets a link, and very few of them ever come off. After a year, one list is trying to serve a fan who wants your latest release, a client who wants to book you, and a shopper who saw one product in one post.

On a phone, that list is a lot of scrolling. People look for the one thing they came for, and if it isn’t near the top they tend to close the page. The links further down still exist, they just rarely get seen.

What is a link in bio folder?

A link in bio folder is a single button on your page that opens a sub-page holding a group of related links. You might hear it called a folder, a collection, a section or a sub-page. The idea is the same: the visitor picks a group first, then sees only what is in it.

A few groups that tend to work well:

A product line or brand. Your skincare picks, your camera gear, every link for one brand you work with.
A type of thing you offer. All your products in one shop, all your classes, all your free downloads.
A set of past work. A photographer’s recent weddings, a designer’s latest projects, a band’s live sessions.
A place. A photo tour of a holiday cabin, or the co-working space at the back of a cafe.

How do you decide what goes in each group?

Group things the way your visitors think about them. A follower who watched a video about your desk setup thinks “desk setup”, so that is the folder they should see. Your own categories from a spreadsheet are usually less useful to them.

Keep the home page for what matters most right now: your newest post, the one thing you most want people to do, and a button for each group. Everything else can sit one tap away.

Give each group a short name that says what is inside, and add a photo or icon so it is easy to spot. “Gear I use” or “Weddings 2026” tells someone more than “Links” or “More”.

How Keepp Collections turn your link in bio into a multi-page website

On Keepp, a folder is a block called a Collection. On your page it looks like any pill or card, with a title, a short description if you want one, and an image or icon. Tap it and it opens a page of its own, at its own link like keepp.link/yourname/a1b2c3d4, showing the blocks you put in it, laid out the same way as your main page.

What goes inside is much more than links. A Collection can hold cards, affiliate links and promo codes, products with checkout, bookings, forms, menus, articles, maps, YouTube videos, headers and text. A shop can sell from inside a Collection, and a class schedule can take bookings from inside one. Money from a sale goes straight to your own Stripe account.

Every block inside keeps its own link. You can still share one product, one booking or one article directly from a post, and the preview shows that block’s own title and photo. A link someone saved last month keeps working after you move the block into a Collection. Back always returns the visitor to the Collection they came from.

The page menu, the button in the top left corner of every published page, keeps up too. Each Collection is one row in it, with its pages tucked behind a chevron that starts closed. So a page with fifty things on it still has a menu people can read at a glance.

Together, that is how a website is shaped. Your home page is short, each Collection is a section, and each product, booking, form or article is a page with its own link. Most people get there by stitching together a link page, a separate shop and a separate booking tool. On Keepp it is one page and one editor, with your Link in bio, Shop, Bookings, Forms and Chat in the same place, and it can run on your own domain.

Examples of link in bio sub-pages

A creator keeps one Collection for each product line she promotes. See how to organize affiliate links by product line.
A small shop puts every product behind one Shop card, with checkout on each product’s page. See a shop page in your link in bio.
A wedding photographer has a Collection of recent weddings, each one a card with photos, and a booking for a consultation call.
A holiday cabin has a photo tour as a Collection, room by room, next to a map and a booking.
A coach keeps gear picks in one Collection and session bookings in another.
A cafe gives its co-working space a Collection with photos, prices and a form for day passes.

How to set one up

Start with your current list. Cross out anything dead, then sort what is left into groups by what a visitor would come looking for. Make a Collection for each group, move the blocks in, and keep the best few on your home page. The step-by-step version is in group blocks into a Collection, and structure a long page covers headers and the page menu.

Common questions

Can I add folders to my link in bio? Yes. On Keepp a Collection works as a folder: one pill or card on your page that opens a sub-page with the blocks you grouped in it.

Does each sub-page have its own link? Yes. Every Collection has its own link, and every block inside it keeps its own link too, so you can share a whole group or one item from it.

Will links I already shared stop working if I move a block into a Collection? No. A block keeps its link wherever it sits, so old links, custom links and QR codes still open it.

Can I sell or take bookings inside a folder? Yes. Products with checkout, bookings and forms all work inside a Collection the same way they do on your main page.

Does a Collection make my page menu longer? It stays short. Each Collection is one row in the page menu, with its pages tucked under it until a visitor opens it.

Claim your page at keepp.link and turn your link list into a site with sections.