How to Sell Printables and Digital Planners
Print-at-home worksheets, wall art, and hyperlinked digital planners for GoodNotes — how they differ from a PDF guide, how to price them, and how to deliver them automatically on purchase.
By Keepp Team
Printables and digital planners are technically PDFs, but the buyer’s intent is different enough that they deserve their own approach. Someone buying a guide is paying for information; someone buying a printable is paying for a finished, ready-to-use design they’d rather buy than make — a wall art print, a chore chart, a set of labels, a planner that’s already laid out. The product is the design work, not the words on the page.
Print-at-home printables
Classic printables — wall art, planner inserts, labels, invitations, party decor — sell well because the buyer is skipping design work they don’t want to do themselves, not saving research time. What matters most technically: set the page size correctly (standard US Letter or A4, specified clearly in the listing so a buyer isn’t surprised when it doesn’t fit their printer), and design at high enough resolution that it doesn’t look blurry printed at full size — 300 DPI is the standard for anything with fine detail or text.
Canva handles this well: its print-size templates are already set to the right dimensions, and exporting at “Print” quality (not the default web-quality PDF) is the setting that actually matters here — the same export mistake that makes a PDF look fine on screen and blurry on paper.
Digital planners (GoodNotes, Notability)
A different and increasingly popular category: PDFs designed to be used inside a note-taking app like GoodNotes or Notability, written on with a stylus rather than printed. What makes these sell is internal hyperlinking — a table of contents where tapping “March” jumps to the March pages, tabs down the side that jump between sections, a habit tracker that links to the day it corresponds to. Without that navigation, a digital planner is just a very long PDF someone has to scroll through by hand, which defeats the entire appeal of a digital format.
Canva and Google Slides both support adding real hyperlinks to PDF exports (Slides: Insert → Link on any object, then export as PDF) — worth testing the exported file in GoodNotes itself before selling it, since not every design tool preserves internal links identically on export.
Pricing
Single printables (one wall art print, one label sheet) commonly sell for $2–$8 — low individual price, but they’re easy to bundle. A themed bundle (a full set of nursery wall art, a complete kitchen label set) can reasonably ask $10–$25. Digital planners, because of the extra hyperlinking work, typically command more than a simple printable — $10–$30 depending on how much structure and navigation is built in.
Setting it up to sell
Host the finished PDF wherever you already keep files — host your content privately covers exactly how to set link sharing so it works for any buyer. Then add it as a product, paste the link into the Delivery step, and turn on automatic delivery — a buyer pays and has the file seconds later, with no manual sending on your end whether it’s a $3 label sheet or a $25 planner bundle.
Selling runs through your own connected Stripe account, so the full sale price (minus Keepp’s cut) lands with you directly. That cut is 5% on the free plan, 3% on Pro, and 0% at the top tier — printables’ low individual price point is exactly the case where a low or zero transaction fee matters most, since a large fixed fee per sale would eat disproportionately into a $3 item.
Common questions
Can I sell printables and digital planners on the same page as other products? Yes — each is its own product block, so a $3 printable and a $25 hyperlinked planner can sit on the same page with their own price and delivery link.
What if a buyer’s printer crops my design differently? Include a note in the delivery instructions about recommended print settings (“print at 100% scale, do not use ‘fit to page’”) — that single line prevents most sizing complaints before they happen.
Do digital planners need to be a specific page count? No — a planner can be a single undated page reused monthly, or a full 365-day dated layout. What matters more than length is that the navigation (tabs, linked table of contents) actually works.
Where to start
Design at the right dimensions and resolution for the format (print-ready for printables, hyperlinked for digital planners), then sell a product with automatic delivery turned on.
Sell your first printable or digital planner at keepp.link — free to start, automatic delivery included.